The former Sampdoria man skied his penalty as Italy lost a quarter-final shootout to Germany and was subsequently, inevitably, lampooned on social media.
However, the 25-year-old forward has joined Premier League club West Ham United on loan for the remainder of the season from serie A champions Juventus and his arrival is garnished with some smoky spice, delectable to watch.
Zaza will be exciting Hammers fans not only at the London Olympic Stadium but also off it after he was accompanied by his glamour wag, Chiara Biasi, whose 1.1m Instagram followers dwarfs her boyfriend’s 761,000.
Biasi is popular in her native Italy. The 26-year-old is a self-styled lifestyle blogger, prolific on social media for regularly publishing photos of herself for the entertainment of her devoted fans.
Meanwhile, Zaza’s move to West Ham can be made permanent in a deal believed to be in the region of £17m, depending on his performance in England.
He spent only one year with Juve, scoring eight goals in 24 appearances and winning the Italian title with the Turin giants last season.